Digipak Analysis

Digipak Analysis - Ellie Goulding - Burn

Digipak Analysis - Sam Smith - In the Lonely Hour


The reason 

Record Label Votes

I asked 18 people to circle the logo that they liked the most to be my record label -

The first logo on the sheet was the one which got the most votes. There were 9 people who voted for this to be my record label.

The other three logo's had three votes each.

This therefore means that I am going to use the first logo.

Opening Scene

For my video, this would be roughly the first 1:30 minutes.

I am thinking that because the chorus is also quite long, it will mostly be a mix between the dancer and the singer. The dance will be quite an elegant dance, as the music is not very harsh and has a lot of emotion going into it which can be expressed through more elegant dancing rather than something controversial such as street dance and break dance.

The singer might have an instrument and this could add to the effect that he is playing the instrument in the song.

Female Dancer Costumes

My dancer is going to be in very basic clothing so the outfit isn't distracting from the dance. I want my dancer to be wearing plain black clothing. This will be leggings and a plain black vest top.

  

The shoes that I would want my dancer to wear would be the modern dance shoes (which are the shoes on the left), or the mesh half lyrical shoe as this could give the illusion of bare feet.

Male Performer Outfits

I am not yet sure whether I would like my artist to be dressed very smartly, or whether I would like him to be dressed casually. I am considering contrasting between the two styles, however I will have to see how it looks when I actually begin editing the video.

Smart Clothes:

    

The shirt, suit-trousers and shoes are from Topman. This is one style I would like my artist to be wearing, which is very contrasting to the other style of clothing the artist could potentially be wearing. 

Casual Clothes: